When trying to draw internet users into your website for your business, you only have a few seconds to leave the right impression. At most, you have 10 seconds to leave an impression and tell consumers what they’ll get out of your site or company. If you don’t hook them by then, they’re likely to click away. One of the things that can cause your potential customer to click away faster is messy and unprofessional website design. So how do you make your web design professional enough to keep users around?
Clean, Simple Design
Keeping your web design professional means having your design look neat and clean. Many business owners attempting to DIY their website design want to make their website visually interesting and, in the process, make it too messy and busy. Stick to a consistent color palette and easily legible fonts, otherwise, the actual content of your website may get lost in the design of the site.
One of the most important elements of website design is to make sure any information on your website can be found easily. If you only have a few seconds to make sure the necessary information gets communicated, you want to make sure crucial elements are easily found. Your business’s address and phone number should be visible, as well as any other important contact information. Additionally, make sure any blogs or other content on your website is well organized so that your content can be found and managed easily.
High Quality Content
A website is only as good as the content that’s on it. Without high-quality content for your website, your users or visitors will get bored quickly, as well as not finding the information they originally came to your website for. Including keywords in your content is important, yes, but be careful of making your content look like spam. Maintaining high quality in your content is key to a professional website.
Having a professional look to your website is essential to drawing in the right kind of internet traffic for your business. Looking for additional help with keeping your web design professional? Contact MRN Web Design for more information on search engine optimization and professional website redesign.