Most business owners now understand the importance of SEO. However, for your website to maintain that number one spot in page rankings, you need regular maintenance of your site. Let’s look into why website maintenance keeps your strategy functioning at peak performance. Newer Content Improves Rankings Part of website maintenance is ensuring that your site […]

Google’s algorithm has undergone a lot of changes over the years. If you want your site to continue performing well, you need to find a way to weather these changes. However, instead of focusing on surviving one algorithm change at a time, it’s important to find search engine optimization tips to make your site compatible […]

Do you know how many people visit your website on their phones? If not, it’s time to find out. A recent Google study found that about 61% of mobile users exclusively browse the Internet from their smartphones or tablets. That means that if your site isn’t mobile friendly, up to half of the people who […]

PPC advertising is one of the most powerful ways to grow your business. It’s also one of the easiest and most affordable. But like anything else in life, you need to avoid pitfalls if you want it to work well for you. Here are seven common mistakes that could be holding back your PPC campaign. […]

If you’ve ever left a site because it took too long to load, you understand that site speed is essential. However, as a business owner, you might have overlooked this factor when commissioning or even designing your site. A slow site doesn’t just frustrate visitors. It impacts SEO, which can make it harder for searchers […]

Website templates make the process of website design quite fast. After all, the website is almost complete. Or is it? Here is why you must stay away from website templates when it comes to website design. Little Room for Customization Web design templates take a one-size-fits-all approach. However, that won’t serve your needs because businesses […]

More people than ever are meeting their needs online, and this is why you should aim to reach people via the internet. The bounce rate, which is the time that people spend on your website, can be used to gauge whether you are doing things the right way or not. To improve the experience that […]

Your website should be constantly updated for it to retain maximum functionality. If you are using WordPress, your theme is one of the elements that you will need to update from time to time. There are several ways to know that it’s time to update website themes. Here is how you will know.   An […]

3 SEO Trends Happening This Year Following SEO best practices and trends is a great way to generate more traffic to your website and have a better ranking on Google. SEO, or search engine optimization is defined as the practice of improving and promoting a website to increase the number of visitors the site receives […]

The Internet has become the number one resource for consumers to find businesses and products. With the ability to find information instantly and conveniently online, it’s no wonder that research for products happens online for 61% of users. Therefore, having a website for your business is the best marketing strategy you can have. However, your […]