In the marketing world, videos are becoming more and more popular. They can be used to reach a larger audience in an engaging way. However, if they’re not done well, they can be ineffective and a waste of time. So, how can you make sure your marketing videos are effective?   1. Include Tutorials and […]

SEO is one of the most effective digital marketing strategies. On average, we conduct 12 billion searches monthly in the U.S. However, SEO can only help drive traffic to your website, and it won’t influence what people do when they get there. That’s where UX design comes in. Your website needs to be designed in […]

Your website is the home of your business online. Just like your brick-and-mortar store, you not only want it to have as many visitors as possible, but you also want those visitors to stay long enough so they can make a purchase. This means it will be a problem if people are visiting your website […]

Most business owners are aware of how digital marketing can help them acquire new clients and grow their businesses. However, people tend to focus on a few common digital marketing strategies and neglect the rest. Here are some effective digital marketing techniques that you might not have used yet in your online advertising efforts.   […]

An SEO firm can help you take your content marketing up to the next level. If you use the statistics from Linkedin, content marketing professionals are enjoying one of the most expansive growth rates. It is estimated that marketing skills are seeing a 63% increase in demand. There is a good reason why this skill […]

If your PPC is not delivering the results that you expected, there are some common mistakes that you may be making. Your PPC efforts should not be costing you money, but in some cases, it is. Avoiding these common mistakes is a surefire way to ensure you do not come out on the losing end. […]

The need for a visible website has never been more critical, and WordPress is one of the easiest ways to get a website up and running. But ensuring people are able to find your site has to remain a top priority for you and your web design company. You might have a great-looking site with […]

We all have visited websites that provide no value. Not only that, but many of us leave the site because the information is either lacking or way too much. Users typically only read a little more than a quarter, 28%, of the content on a web page. As a result, your information needs to be […]

Most business owners now understand the importance of SEO. However, for your website to maintain that number one spot in page rankings, you need regular maintenance of your site. Let’s look into why website maintenance keeps your strategy functioning at peak performance. Newer Content Improves Rankings Part of website maintenance is ensuring that your site […]