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A Poorly-Designed Web Page Could Be Hurting Business

website design checklistIn today’s world, a well-designed website could make a major impact on your business’s level of success. No matter how great your products are, you need a way to promote them that will catch the public’s eye and draw respect from a larger customer base. Most people feel that an eye-catching, easy to navigate website is the ticket to gaining their business.

 

Making a website design checklist will equip you with everything you need to build a successful site with high quality content. Learn more below.

Make a Good First Impression

Most people will form an opinion of a business within ten seconds of visiting their website. If they get an unpleasant vibe or cannot find the information they need, they will typically give up and leave within that time frame. When it comes to Internet marketing, your website plays a significant role in promoting what you sell and what your beliefs are.

 

What’s next after getting past that initial first impression? This is where a website design checklist comes in. The following items are all essential, but talking more with a professional will definitely get you where you need to be. Keep reading, then get in touch with us today.

Drawing Customers In

Once you get your customers’ attention, you need to draw them in and invite them to stay awhile and browse. This is where things like blogs, product descriptions, and more come into play. Right around 61% of people browsing the Web will research products online before buying them, and your website is where you want them to do it.

 

Make sure your content is authentic and accessible, and people will appreciate it. You will also want to consider adding videos, as most people browsing your site prefer when the content is presented in a visual format. This is easy to understand when you learn that video views online each month have reached numbers over 50 billion.

Perfecting Your Mobile Version

Figure on right around 80% of your customer base doing their shopping from a smartphone. This statistic emphasizes the need to create an easy to navigate mobile version of your website. More people than ever are using their smartphones to shop and browse sites while out and about or on the go.

 

If a customer is trying to make a purchase on their phone, but struggle to get to where they need to be, there is a good chance they will give up and eventually give their business to another company. In fact, 48% of phone users will say that when a site not working well on their mobile device it indicates the business does not care much about promoting their product.

Ready to Get Started?

Do you need a website redesign or would you like to go through a website design checklist with a team of digital marketing experts? Then, get in touch with our crew today. We would be happy to get you where you need to be!

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